General

The Magic Cube Effect of 3D Marketing and Advertising

As advertising pressure rises, people’s attention and willingness to accept companies’ attempts at communication declines.

Recent advertising and marketing studies confirm that tactile marketing materials are an efficient way of getting the attention and sympathy of your target group. Promotional giveaways not only enjoy the highest acceptance of all media, they also excel in their recall-performance: 72% in unaided awareness, vs. 24% for print- and 49% for TV-advertising.  (Promotional Product Study 2009)

Integrated into your marketing and advertising concepts, an effective promotional product giveaway can markedly improve the effect and durability of a marketing campaign, an event or a trade show.

Magic Cubes® combine the communicative strengths of a giveaway with the design flexibility and information depth of print media. Amazement, the play instinct and the joy of discovery guarantee 100% attention and intensive engagement with your message.

For more than 18 years, PTI Corp’s (Owner of Magic Cubes® since 1993) customers have confirmed the practical effectiveness of the Magic Cubes® as 3D Objects for advertising.

Marketing consultants report of long lasting placement of Magic Cubes® on the desks of their clients. Direct-marketing experts are amazed about response-ratios and salespeople are delighted by the increased awareness of customers with Magic Cubes® as a tactile sales-aid.  3D Objects for advertising that enriches with positive emotion creates the magic that creative directors seek in creating memorable advertising. With the Magic Cubes® this is available as a 100% customized hand held promotional product gift.

If you would like to learn more about the communicative effect of Magic Cubes for Object Promotions and promotional products in general, please contact your promotional products professional and tell them you want the Fidget Factor®!